Eric Trump Joins Bitcoin-Focused Metaplanet's Advisory Board

Japan's Metaplanet announced today that Eric Trump, the second son of U.S. President Donald Trump, has joined its Strategic Board of Advisors. CEO Simon Gerovich shared the news on X, stating that Trump will help advance the company's mission to expand its bitcoin treasury.
Metaplanet cited Trump's "wealth of experience in real estate, finance, brand development, and strategic business growth" as key qualifications. The company also noted that he "has become a leading voice and advocate of digital asset adoption worldwide."
The Tokyo-listed firm launched its bitcoin accumulation strategy last year with the goal of acquiring 10,000 BTC by the end of 2025. Following its most recent purchase of 150 BTC on Tuesday, Metaplanet now holds 3,200 BTC.
This bitcoin holding positions Metaplanet as the world's 10th largest corporate bitcoin holder. The list is topped by Michael Saylor's Strategy, which holds nearly 500,000 BTC according to BitcoinTreasuries.net.
Eric Trump's cryptocurrency involvement extends beyond Metaplanet. He serves as an ambassador for World Liberty Financial alongside his brothers Donald Jr. and Barron Trump. The U.S. President is listed on that project's website as "chief crypto advocate."
The World Liberty Financial white paper clarifies that Trump family members are not involved in running or owning the WLFI project. According to Google Finance data, Metaplanet's stock rose 1.3% to $27.80 during Friday trading hours in Japan.
The appointment may present potential conflicts of interest due to:
- Eric Trump's position in the Trump Organization
- His family ties to the U.S. President
- The intersection with cryptocurrency regulation, an area where President Trump has pledged to be "crypto-friendly"