Hong Kong Meal Company DDC Enterprise Begins 5000 Bitcoin Accumulation Strategy With First 21 BTC Purchase
Hong Kong-based meal company DDC Enterprise completed its first Bitcoin purchase on May 23, acquiring 21 BTC for $2.28 million through a share issuance deal. Cointelegraph reports the NYSE-listed company exchanged 254,333 shares for the cryptocurrency as part of an ambitious three-year accumulation plan targeting 5,000 Bitcoin.
The company plans additional purchases of 79 Bitcoin across two transactions in coming days to reach 100 BTC. DDC Enterprise announced this strategy on May 15, aiming to acquire 500 Bitcoin before 2025 ends.
Corporate Bitcoin Adoption Accelerates Across Multiple Markets
DDC Enterprise joins a growing number of public companies adding Bitcoin to their balance sheets. BeInCrypto data shows 80 publicly traded companies now hold Bitcoin in 2025, representing a 142% increase from 33 companies in 2023.
Recent corporate acquisitions include KULR Technology Group purchasing 430 BTC and Genius Group increasing holdings to $35 million. CoinDesk reports this trend reflects growing acceptance of Bitcoin as both a strategic reserve asset and inflation hedge.
Asian companies lead regional adoption efforts. Japanese firm Metaplanet holds 7,800 BTC and targets 10,000 by 2025 end, while Chinese electric vehicle retailer Jiuzi Holdings approved plans to purchase 1,000 BTC over one year. Decrypt shows Metaplanet aims to expand holdings by 470% this year.
Market Response and Financial Performance
DDC Enterprise shares declined 14.5% during May 23 trading but recovered 2.43% in after-hours sessions to $3.79. The company posted 33% revenue growth in 2024, reaching $37.4 million total revenue according to SEC filings.
Bitcoin Magazine analysis suggests hundreds more companies may adopt Bitcoin treasury strategies within 18 months. Bitwise Chief Investment Officer Matt Hougan predicts this trend represents an "overlooked megatrend" with potential for significant market impact.
Corporate Bitcoin holdings reached 998,374 BTC in 2024, growing 31% year-over-year according to BitcoinTreasuries data. CTMfile reports new Financial Accounting Standards Board guidelines enable companies to report crypto holdings at fair market value.
Broader Market and Regulatory Implications
DDC's 5,000 Bitcoin target would position the company among top 10 corporate holders globally, just behind Metaplanet's current holdings. PYMNTS analysis indicates corporate treasuries increasingly view Bitcoin as a strategic financial asset rather than speculative investment.
The trend affects traditional financial institutions as banks receive clearer regulatory guidance for cryptocurrency activities. Federal banking regulators recently clarified processes for crypto-related services, reducing barriers for institutional participation.
Bitcoin's growing role in corporate finance reflects broader economic uncertainty and inflation concerns. Companies seek alternatives to cash holdings while positioning for digital asset adoption trends. Institutional investment through Bitcoin ETFs reached $50 billion in assets, providing additional legitimacy for corporate treasury strategies.
Related Reading on BTC Peers
Read this article to discover how the Global Bitcoin Policy Index tracks regulatory developments across major economies. This comprehensive analysis provides insights into policy trends affecting corporate Bitcoin adoption decisions and helps readers understand the regulatory landscape shaping institutional cryptocurrency investments worldwide.
