Michael Saylor Company Expands Bitcoin Holdings With $217 Million Purchase
Strategy, the world's largest corporate Bitcoin holder, acquired 1,955 Bitcoin between September 2 and 7 for approximately $217.4 million. According to Cointelegraph, the purchase was made at an average price of $111,196 per coin as Bitcoin briefly surged above $113,000 before retreating to around $110,000.
The acquisition brings Strategy's total Bitcoin holdings to 638,460 BTC as of September 7, purchased for approximately $47.2 billion at an average price of $73,880 per Bitcoin. The company achieved a Bitcoin yield of 25.8% year-to-date in 2025, according to the SEC filing. Strategy funded the latest purchase through proceeds from various at-the-market share offerings, including sales of more than 750,000 shares across multiple vehicles that raised over $217 million in net proceeds.
The latest purchase follows a series of August acquisitions totaling approximately 7,714 BTC, though this amount was smaller than previous monthly purchases. Strategy made significantly larger acquisitions earlier in 2025, including 31,466 BTC in July and 17,075 BTC in June.
Corporate Bitcoin Strategy Demonstrates Continued Market Confidence
Strategy's purchase at prices above $111,000 per Bitcoin shows persistent institutional confidence despite recent market volatility. The timing reflects the company's disciplined dollar-cost averaging approach, maintaining regular acquisitions regardless of short-term price movements. Strategy's unrealized gains now exceed $25.76 billion, representing substantial returns on the company's Bitcoin treasury strategy.
Charles Schwab analysis reveals that Strategy's Bitcoin holdings represent approximately 59% of its market capitalization as of March 2025, making it one of the most Bitcoin-concentrated public companies globally. This concentration creates direct correlation between Bitcoin's price performance and Strategy's stock valuation, attracting investors seeking leveraged Bitcoin exposure.
The purchase coincides with improving market sentiment, as the Crypto Fear and Greed Index rose from a "Fear" reading of 44 to "Neutral" at 51 within 24 hours. We previously reported that institutional Bitcoin adoption has accelerated throughout 2025, with corporations increasingly viewing Bitcoin as a strategic reserve asset rather than speculative investment.
Bitcoin Treasury Model Reshapes Corporate Finance Landscape
Strategy's continued accumulation occurs amid broader corporate Bitcoin adoption trends that are reshaping treasury management practices. According to Charles Schwab, public companies now hold substantial Bitcoin positions, with Tesla maintaining 11,509 BTC worth approximately $1 billion as of late 2024.
Bitcoin Magazine research shows the top 100 companies held 995,031 BTC by July 2025, with 35 firms holding at least 1,000 BTC each. This diversification reduces market concentration risks while creating sustained institutional demand. Corporate treasuries acquired 159,000 BTC in Q2 2025 alone, effectively removing significant supply from open markets.
The corporate Bitcoin treasury model faces both opportunities and challenges. Companies benefit from Bitcoin's potential appreciation and inflation hedging properties, but must manage volatility and regulatory uncertainty. Strategy's success has influenced other firms to consider Bitcoin allocations, though most adopt more conservative approaches with smaller percentage allocations compared to Strategy's concentrated position. The trend creates new dynamics where corporate earnings become increasingly tied to Bitcoin price performance, introducing both enhanced returns and additional risk factors for shareholders.
