Strategy Adds $51 Million in Bitcoin as Price Hits $124K Before Sharp Retreat
Cointelegraph reports that Strategy acquired 430 Bitcoin for $51.4 million during the week ending August 18, 2025. The purchase occurred at an average price of $119,666 per coin as Bitcoin experienced massive volatility.
The acquisition happened as Bitcoin reached new all-time highs above $124,000 on Wednesday before retreating to $115,000 by Sunday. Strategy's new purchase brings the company's total Bitcoin holdings to 629,376 BTC, purchased for approximately $46.15 billion at an average price of $73,320 per coin.
Executive Chairman Michael Saylor commented on the volatile prices during the week, writing on social media that "volatility is a gift to the faithful." The purchase represents a smaller acquisition compared to Strategy's previous multi-thousand Bitcoin purchases in recent months, when the company bought 31,466 BTC across three purchases from July 14 to August 3.
Corporate Treasury Impact Amid Bitcoin's Price Swings
Strategy's latest acquisition demonstrates how corporate treasury strategies continue operating during periods of extreme market volatility. BlackRock data shows Bitcoin's volatility reached approximately 54% compared to 15.1% for gold and 10.5% for global equities as of January 2025.
The purchase timing reflects Strategy's systematic approach to Bitcoin accumulation regardless of short-term price movements. Fortune previously reported that Strategy's Bitcoin holdings are valued at around $71 billion, representing the company's transformation into what it calls the world's first Bitcoin Treasury Company.
Strategy's structured capital-raising programs, including preferred stock offerings and convertible debt instruments, enable the company to purchase Bitcoin during both market highs and dips. The company has raised over $10 billion through various securities offerings in 2025 to fund its Bitcoin accumulation strategy.
Treasury Strategy Trend Continues Despite Market Uncertainty
Strategy's purchase occurred alongside broader corporate Bitcoin treasury adoption trends across multiple sectors. The company's approach has influenced other corporations to consider similar digital asset allocation strategies, particularly as traditional monetary policy creates inflation concerns.
We previously reported that 15 US states are moving forward with plans for Bitcoin reserves, following President Trump's executive order to explore creating a national cryptocurrency stockpile. This government-level adoption reinforces the institutional legitimacy that corporate treasuries seek when evaluating Bitcoin allocation decisions.
Natixis analysis suggests that while Strategy's model offers compelling opportunities for Bitcoin exposure through capital markets engineering, the sustainability depends on Bitcoin's price trajectory and the company's ability to manage financial obligations. The firm's 15x overcollateralization of debt by Bitcoin reserves provides structural protection against downside scenarios, even if Bitcoin's price declined by 50%.
The broader corporate Bitcoin treasury movement faces both opportunities and challenges as more companies evaluate digital asset integration. Companies adopting Bitcoin treasury strategies must balance the potential for enhanced returns against increased volatility and regulatory uncertainty in the evolving cryptocurrency landscape.
