Strategy Executive Claims Bitcoin Buying Strategy Does Not Move Market Prices
Strategy's corporate treasurer directly challenged widespread market speculation about the company's influence on Bitcoin prices during a recent podcast appearance. Shirish Jajodia, who oversees the firm's massive Bitcoin treasury operations, told Cointelegraph that Strategy carefully structures its purchases to avoid market impact.
"The way we buy Bitcoin is we do not move the price of the Bitcoin," Jajodia explained to Natalie Brunell on the Coin Stories podcast Wednesday. The executive said Strategy manages its purchases as "some proportion of the market liquidity" to ensure the company does not "eat up into the price of Bitcoin."
Strategy currently holds 629,376 Bitcoin valued at approximately $70.85 billion, making it the largest corporate Bitcoin holder globally. The company has accumulated its holdings since 2020 through continuous purchasing programs funded by equity sales and debt offerings.
Why This Matters
Strategy's purchasing method directly addresses persistent market theories about corporate Bitcoin buying creating price momentum. Analysis by Cointelegraph found mixed evidence supporting price influence claims, with Bitcoin showing varied behavior around Strategy's major purchases.
The company's approach relies heavily on over-the-counter trading, which Technology.org reports allows institutional investors to execute large transactions without immediate market exposure. OTC trading prevents "mass buying or selling panic in the market" while enabling transactions worth millions of dollars without affecting public Bitcoin rates immediately.
We previously reported that Strategy holds 499,096 Bitcoins valued at approximately $46.6 billion, though current holdings have grown substantially. Michael Saylor's company transformation from software business to Bitcoin treasury operation has resulted in stock price gains exceeding 2,000% since 2020.
Industry Implications
Strategy's disclosure of its non-impact purchasing methodology comes as corporate Bitcoin adoption accelerates across multiple sectors. Charles Schwab research shows several companies have recently added Bitcoin to treasury holdings, with GameStop announcing plans in March 2025 after its stock jumped 50% on the announcement.
Corporate Bitcoin treasury strategies have created a new investment category that differs substantially from traditional approaches. PYMNTS analysis indicates these companies now view Bitcoin "not just as an investment, but as a leveraged financial asset that can be used strategically."
The broader trend suggests institutional Bitcoin demand may become less sensitive to short-term price volatility compared to retail trading. However, concerns remain about concentration risk, as large corporate holders could potentially influence market dynamics if forced to sell during financial distress.
