Strategy Expands Bitcoin Holdings to 660,624 BTC With $962 Million Purchase

This article is for informational purposes only and does not constitute investment advice. Always do your own research (DYOR) before making any financial decisions.
Strategy Expands Bitcoin Holdings to 660,624 BTC With $962 Million Purchase

Strategy purchased 10,624 Bitcoin for approximately $962.7 million last week. According to Cointelegraph, the company paid an average price of $90,615 per coin. The acquisition brings Strategy's total holdings to 660,624 BTC. The company has spent $49.35 billion at an average price of $74,696 per Bitcoin.

The purchase occurred during a difficult period for Strategy's stock. Google Finance data shows the company's shares trading around $178.99. The stock has declined 51% over the past 12 months. Strategy's Bitcoin holdings remain profitable despite the stock decline. BitcoinTreasuries.NET reports the current value exceeds $60 billion. This represents a 22% gain above the company's cost basis.

Michael Saylor announced the purchase through social media. The Strategy chairman spoke at the Bitcoin MENA event in Abu Dhabi on Monday. Saylor told attendees he has been meeting with sovereign wealth funds and institutional investors. He described Bitcoin as "digital capital" and positioned it as the foundation for new credit instruments.

Treasury Sector Faces Market Pressure

Strategy's stock performance reflects broader challenges facing Bitcoin treasury companies. We previously reported that 25% of public Bitcoin treasury firms traded below their net asset value as of September 2025. Average daily purchases by treasury firms fell to the lowest level since May. Strategy's premium dropped to 1.26, the lowest since March 2024.

The company raised $1.44 billion to address concerns about debt servicing. Strategy CEO Phong Le stated the capital raise aimed to dispel uncertainty. Market participants had expressed concerns about the company's ability to meet obligations if stock prices continued falling. Le explained that negative sentiment created pressure on short positions.

Digital asset treasury inflows reached a 2025 low in November. DLA Piper data shows DAT companies had $1.32 billion in inflows during the month. This represents a 34% decline from October levels. Bitcoin-focused firms led November with over $1 billion in inflows. Strategy's $835 million purchase on November 17 drove most of the activity.

Ether-focused digital asset treasuries experienced $37 million in outflows. The shift reflects changing investor preferences within the corporate treasury sector. Competition from dozens of treasury companies and spot Bitcoin ETFs has reduced Strategy's first-mover advantage.

Institutional Adoption Continues Despite Volatility

The Bitcoin treasury company sector has expanded despite recent challenges. Bitcoin Magazine reports 79 public companies hold at least 100 BTC. These firms collectively own nearly one million Bitcoin valued above $110 billion. The accumulation represents a structural shift in corporate finance strategies.

Strategy maintains its position as the largest corporate Bitcoin holder globally. The company rebranded from MicroStrategy in February 2025. The name change reflected its transformation into a Bitcoin-first organization. Saylor's strategy involves using Bitcoin as a hedge against currency devaluation.

Other companies have adopted similar treasury strategies across multiple sectors. Marathon Digital Holdings and Riot Platforms acquire Bitcoin through mining operations. Twenty One Capital operates as a Bitcoin-native public company backed by institutional investors. Japanese firm Metaplanet has accumulated significant holdings through bond offerings.

Market analysts remain divided on the long-term viability of leveraged Bitcoin exposure through equity. Traditional institutions now offer direct Bitcoin access through exchange-traded funds. Corporate treasury strategies face questions about sustainability when trading below asset values. Index providers are reviewing digital asset treasury classifications. MSCI's consultation could result in forced selling by passive funds.

Strategy continues executing its Bitcoin accumulation plan despite market headwinds. The company uses proceeds from equity and debt offerings to fund purchases. Management maintains that Bitcoin serves as superior treasury reserve compared to cash. The outcome of this strategy will likely influence corporate adoption trends.

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