UK Firm Acquires 230 Bitcoin As Treasury Holdings Reach 773 BTC

UK-based web design firm The Smarter Web Company purchased an additional 230.05 Bitcoin for 17.97 million British pounds ($24.7 million) at an average price of 78,103 pounds per coin. According to Cointelegraph, the London-listed company now holds 773.58 BTC worth over $82.6 million total.
The purchase forms part of Smarter Web's "10 Year Plan" launched in April to drive growth through a Digital Assets Treasury Policy. The company maintains approximately 38 million pounds ($52.3 million) in cash reserves for future Bitcoin acquisitions. CEO Andrew Webley and his family hold around 11.3% of the company following recent fundraising that netted 45 million pounds ($62 million).
The firm began accepting Bitcoin payments in 2023 and believes the cryptocurrency forms a core part of the future global financial system. The company filed its Bitcoin purchase details with regulatory authorities on Tuesday as part of standard disclosure requirements.
Why This Strategy Matters For Corporate Growth
Small UK companies are adopting Bitcoin treasury strategies to protect cash reserves and attract new investors. Cryptonews reports that at least nine UK-listed firms announced Bitcoin treasury plans within the past week. These companies experienced immediate share price increases after revealing their cryptocurrency purchases.
The trend helps businesses solve traditional banking challenges affecting smaller firms. Many UK companies face limited access to international payment systems and reduced banking services. Bitcoin provides alternative treasury management that operates independently of conventional financial institutions.
Companies like Tao Alpha raised 100 million pounds after announcing Bitcoin plans. Panther Metals saw shares rise 81% this month after purchasing a single Bitcoin. These results demonstrate how Bitcoin adoption can revive struggling businesses and generate investor interest in previously overlooked firms.
Global Corporate Bitcoin Adoption Reshapes Financial Markets
The UK Bitcoin treasury trend mirrors broader international corporate adoption patterns. We previously reported that 15 US states moved forward with plans for Bitcoin reserves, with Pennsylvania leading state-level initiatives and Wyoming proposing purchases of 1 million Bitcoin over five years.
Reuters confirms that 61 publicly-listed companies worldwide have adopted Bitcoin treasury strategies. Standard Chartered research shows these firms doubled their Bitcoin holdings in two months to nearly 100,000 BTC collectively. Strategy leads with over $63 billion in Bitcoin holdings, while Japanese firm Metaplanet targets 10,000 Bitcoin by year-end.
However, analysts warn about significant risks if Bitcoin prices fall below $90,000. Companies trading at net asset value face potential shareholder dilution rather than strategic growth. Smaller firms without strong market reputation may require riskier debt financing or face steeper borrowing terms during market downturns.