In 2018, Netgear acquired Meural, a company founded in 2015. As a result, Netgear makes available for purchase digital picture frames in different sizes, such as 21-inch and 27-inch. In 2021, Netgear introduced a 15-inch digital photo frame with the intention to allow those who would like to share different photos and other types of art with their family members via the internet. In addition, these frames allow fans of art to view arts on their Meural subscription. Included in the subscription are over 30,000 works of art.
The most recent feature of the digital picture frames is that they will henceforth have the ability to display Non-fungible Tokens (NFTs). To make this a reality, Netgear incorporated different cryptocurrency wallets, an example of which is MetaMask, into its Meural digital canvas platform. Poppy Simpson, Netgear Meural's head of product and content, corroborated this update in an interview with VentureBeat. At the Tech Trade Show CES 2022 in Las Vegas, Netgear made its latest feature public.
As to the operation of the digital picture frames and its latest feature, owners of Meural will be able to link their MetaMask cryptocurrency wallet to the web platform of Meural. Hence, users can choose the NFT they wish to see on their wall from the Web platform. Afterward, the NFT will be uploaded to the Web platform; together with the upload is a QR code that can be verified and the metadata. Furthermore, the users should be able to pay for it since their crypto wallet has been linked to their accounts. However, according to Simpson, the NFT arts cannot be bought with Meural yet but can be bought through MetaMask wallet, which will facilitate the smooth transfer of the art to their wall for them to view. He stated the process is simple as users do not need to download the NFT art and have been authenticated using their wallets.